About pettl
One place for your whole wardrobe — and a straight answer on who we are, what we do, and how we keep the lights on.
What pettl is
pettl is a fashion-discovery service for the UK & Ireland. We bring fashion from across 20+ retailers into one feed so you can search by colour, brand, type and price, build looks like a mood board, and discover pieces you’d never find opening twenty tabs. We don’t hold stock and we don’t sell anything ourselves — when you find something you love, we send you to the retailer to buy it.
The wedge is colour-native, cross-store discovery: search one exact shade and see it everywhere at once. The mobile app is in build; this site — the catalogue preview and the edit — is where you can get a feel for it today.
Who’s behind it
pettl is an independent project built in the UK & Ireland by a small team obsessed with making shopping across every store feel like one place. We’re not owned by a retailer, and no brand pays to rank higher in our results — best match wins. If that ever changes, paid placement will be clearly labelled, never silent.
How we make money
pettl is free for you. We earn through affiliate commission: when you click through to a retailer and buy, that store may pay us a small commission — at no extra cost to you, and with no effect on the price you pay. That’s the whole model. It’s what lets us keep the service free and unbiased.
- Outbound shopping links carry
rel="nofollow sponsored", the honest label for an affiliate link. - We choose the products in our editorial on whether they fit the story — never on which pays the most.
- Prices and availability shown on pettl are indicative and in each store’s own currency; always confirm on the retailer’s site before buying.
Editorial & accuracy
Everything in the edit is written by us — original styling and colour guides, not scraped or spun copy. Product names and images belong to their respective retailers. Spotted something out of date or a link gone bad? Tell us and we’ll fix it.
Get in touch
Questions, press, partnerships or a correction — email hello@pettl.app. For how we handle your data, see our privacy policy.